MCLAREN SHADOW PROJECT
Working with leading gaming content production company Attention Seekers, we were brought in to produce The McLaren Shadow Project – McLaren’s search for the world’s fastest gamer. With over 500,000 entrants, we whittled it down to one eventual winner, playing 5 different e-racing titles as well as working with McLaren’s Applied Technology department to work on Human Performance Testing. This included training on the official McLaren Simulator as well as driving a McLaren GT3 round the world-famous Top Gear track at Dunsfold. We took responsibility for the live shows as well as overseeing the creative across the VT’s.
